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What’s New?


If you love prima donna then you’ll love prima donna swim! 

Swimwear designed up to H cups with swimsuits, bikinis and matching accessories, this swimwear is not only to be seen in but provides all the shape and support you will know from their lingerie!


Our new washing product Soak is designed for handwashing all your delicate items- ideal for lingerie, nightwear and swimwear.  Available in travel size £9 and regular size £15 this is a super product we know you will love!

Summer collections from favourites Marie Jo, Prima Donna, Chantelle, Lejaby, Fantasie and many more this season offer beautiful soft tones and delicate floral patterns perfect for the summer wardrobe.  Be sure to call instore and treat yourself soon!